When I started Imram Labs, the website lived alongside Orbiter. There was one product, one codebase, and putting the holding page in beside the source felt like the path of least resistance. It was the kind of decision you make when you’re heads-down on the thing that actually matters.
But names carry weight, and so does where something lives. A studio isn’t a product, and increasingly Imram Labs is going to be about more than one thing. So this week I made some changes and moved the site into its own home.
Most of what I did was invisible. The site you’re reading now looks the same as the one that was here a week ago, and that’s the whole point. Redesigns are their own project. Moving house should be quiet.
I’m new to many of the tools, and I hit a couple of walls along the way, not the last. I’m enjoying that part of building a studio more than I expected to — the quiet structural work, the decisions nobody sees. Getting it right now means not having to come back and fix it later.
In addition to the work on Orbiter, there’s a small, free tool for simmers nearly ready to ship. More on that very soon. This is the first of a free suite of unique tools that I’m excited to develop and share with the community.
— John
Founder, Imram Labs